Published Paper


An Interpretive Phenomenological Analysis Approach Towards E-learning in Media Studies

Anwesha Sen1 & Sushil Kumar2

Page: 43-60
Published on: 2024 August

Abstract

There have been transformational changes across the Media Education industry especially after COVID-19 pandemic and the boom in E-learning platforms and skills. While Media studies have been a subject usually taught in classrooms (face to face learning), the recent changes in the education industry and the need for skill-based learning have given rise to students and teachers getting involved in e-learning. While courses are being available through platforms like Udemy, Coursera etc, colleges and universities also got involved in teaching courses in many different fields of media through the online course. While many studies were being done on students, research was necessary on the other stakeholders who are not only changing the industry but also were bringing in the change. The study aims to identify and understand the transformational changes in recent times and how e-learning has impacted the development of skills of students entering the Media industry in India using Interpretive Phenomenological Analysis (IPA). The study focused on important stakeholders in the e-learning industry, media academia and the media industry in India who are also part of the change. The research was conducted with 30 experts from the e-learning, media academia and media industry using semi-structured interviews for the collection of data and information. The conclusions were categorized under seven subheads referred to as “superordinate themes” based on the answers of the experts.

 

PDF